ViewSonic Corporation, a global provider of computing, consumer electronics and communications solutions, are pleased to announce the recent appointment of Mark Lufkin as Managing Director for the European Region.
Mark will be heading up the whole European operation across Western/Eastern Europe and Russia. He will be in charge of the entire ViewSonic product range across the region.
Mark brings a strong, diverse background in both the sales and marketing of electronic solutions for European markets. He has extensive experience in growing new business by driving sales teams across multiple European locations and is skilled in developing channel strategies, programmes, systems and tools. Mark was most recently Director of the Software and Peripherals Business Unit of Lenovo EMEA driving sales to commercial and consumer markets through European distribution channels. Prior to that Mark was Vice President of EMEA and APAC Channel Sales for Promethean, a global leader in interactive, integrated digital education solutions. Mark will be located in the Regional Head Quarter offices in Central London.
“I am pleased to have recently joined the ViewSonic Corporation, a company I have long known and respected for its diverse product range and its sustainability in a challenging and constantly changing market place. I am looking forward to pursuing the numerous possibilities that exist for ViewSonic in Europe in order grow the business and build the brand.” Mark Lufkin-Managing Director-Europe
ViewSonic Europe will be focusing its strategy to concentrate on its core products; projectors and monitors. ViewSonic aims to become one of Europe’s leading brands by providing a diverse range of high quality products and by developing its channel and customer relationships across Europe.
Posted by: Matt