Great news for Neonode fans out there, Neonode have joined forces with a US sales chanel company to form Neonode USA. Hopefully this should mean that Neonode devices, such at the recently released N2 should make a mainstream appearance.
We’ve mentioned Neonode devices in the past, such as the excellent N1 released several years ago. I’ve always thought it a shame that so few people recognise the Neonode brand but fingers crossed that the new partnership should address this.
The Neonode N2
Here is the official press release:
Swedish mobile phone manufacturer, Neonode, today announced that it has joined with U.S. sales channel development and supply chain company, Distribution Management Consolidators Worldwide LLC (DMC), to form Neonode USA. The new entity will market existing and new innovative products within North America, Latin America and China, and will commercially market the Neonode technology globally.
DMC leverages more than 40 years of experience managing all aspects of a brand development and sales channel program for international manufacturers looking to break into the Chinese, North and Latin American markets. The company works closely with its partners to ensure that products are a cultural fit, seamlessly manages the entire supply chain, and can provide sufficient financing to ensure a rapid market penetration. The whole experience reduces capital expenses and increases the speed to market for new consumer products.
Neonode N2 is a technologically advanced multimedia mobile phone incorporating the proprietary “zForce” optical touch screen technology and the “neno” user interface. When launched by Neonode USA, these proprietary technologies will be marketed exclusively by Neonode USA around the globe to widen the distribution of Neonode’s intuitive solutions.
“Neonode USA will leverage the groundbreaking technologies developed by Neonode, while utilizing DMC’s marketing and brand building experience, distribution channel relationships and supply chain management expertise. Collectively we expect this partnership will bring Neonode N2, and a number of other Neonode products, to the market efficiently and effectively.” said Mikael Hagman, CEO and President of Neonode Inc.
Neonode USA will market existing Neonode products and its intellectual property, and will develop new products that incorporate the power of “zForce” and “neno”.
“We have seen the critical acclaim the Neonode N2 has received in Europe, and believe there is a great demand for this multimedia mobile handset in North America, China and Latin America. Neonode has introduced technologies that have the power to change the nature of more than just the mobile phone industry, and can be embedded into a wide-range of desirable consumer products. DMC will fully leverage Neonode’s valuable resources in order to maximize the opportunities to market these uniquely intuitive technologies across many product categories and business sectors,” said Andrew Lowinger, President and CEO of DMC.
Neonode and Neonode N2 made its United States debut at this year’s Consumer Electronics Show (CES) in the Central Hall 9817. Neonode USA’s main office will be located in New York.
Posted by: Matt
[Post tag(s): Tracy & Matt, Smartphone News, Neonode, N2, CES]
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