By May 13, 2011

Sony Ericsson launches search for Football FANatics to win once-in-a-lifetime trip to the UEFA Champions League Final Wembley 2011


As part of Sony Corporation’s existing agreement 2009-2012 with the UEFA Champions League, Sony Ericsson, official mobile handset of the UEFA Champions League, today kicked off a search for Football FANatics keen on making the once-in-a lifetime trip to the UEFA Champions League Final Wembley 2011.
With the Final returning to Wembley Stadium for the first time in 20 years, Sony Ericsson wants to build support for both the Finalist teams across the UK.
The Football FANatic campaign will bring a Manchester United FC fan and an FC Barcelona fan to London to drum up support for their respective sides amongst Londoners, using their Sony Ericsson XperiaÔ smartphones. They will be paired with two London based Football FANatics who will use their local knowledge to help them reach as many fans as possible in London and beyond.
Football FANatics from Manchester and London interested in the role should to enter. They must explain why they are the biggest Football FANatic and why they should be chosen for this fantastic opportunity to go to this year’s spectacular UEFA Champions League Final Wembley 2011 in London.


In the week running up to the UEFA Champions League Final Wembley 2011, the Football FANatics will team up to host events, write blogs, secure endorsement from footballing heroes, film themselves on their Sony Ericsson Xperia smartphones and take part in footballing challenges to convince British football fans that their team is the best. Come 28 May, Sony Ericsson hopes all of London and the UK will be fully behind one team or another.
The winning pair, who generate the most number of followers on Facebook, will go to the UEFA Champions League Final Wembley 2011, courtesy of Sony Ericsson.
Sony Ericsson Xperia Android smartphones feature the latest Sony technology to provide users with the ultimate in apps, speed and entertainment. Perfect for football fans on the move, the Sony Ericsson Xperia range includes everything for the serious gamer, social networker and businessman or woman.

Commenting on the Football FANatic competition, Stephan Croix, Vice President, Head of Global Marketing Partnerships from Sony Ericsson said: “The UEFA Champions League Final is always a must-watch match, but it is even better if you feel a real connection to one of the teams.
“That’s what we want to generate with our Football FANatic campaign – we want London and the UK to be awash with fans from both sides, following our FANatics’ exploits, thanks to the blogs and videos they’ll be uploading from their Xperia smartphones.
“Sony Ericsson always tries to improve the fans experience, whatever the sport, and we want make this the best UEFA Champions League Final ever.”

To find out more about the Sony Ericsson Football FANatic campaign, please


Posted by: James

Posted in: News

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Five year veteran of the site. BlackBerry specialist, but experienced in most operating systems. Enjoys flower arranging and cross stitch.
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