Sony Ericsson announce LiveView

Today sees the announcement of the Sony Ericsson LiveView. This innovative accessory is another step in Sony Ericsson’s commitment to help consumers get the very best mobile phone experience through the open Android platform. The Sony Ericsson LiveView is part of the Sony Ericsson Extras portfolio – a division which offers a total product experience and enhanced mobile possibilities.

The Sony Ericsson LiveView uses Bluetooth connectivity to wirelessly pair up to a compatible handset and allows consumers to control the phone without taking it out of their pocket or handbag. Read text messages, see incoming calls and keep up to date with the latest news on Facebook and Twitter.

The Sony Ericsson LiveView allows the user to control Sony Ericsson music features of the handset from the micro display, selecting tracks and controlling volume. The product also serves as a calendar reminder, displaying calendar events and other phone applications.

Whether on the go, in a meeting or out for dinner, the convenient Sony Ericsson LiveView can be clipped anywhere. Attached in a watch strap, on a keychain to a laptop, the micro display allows the user to incorporate the product into their lifestyle and always stay connected.

Mikael Henriksson, Head of creation and offering planning at Sony Ericsson Extras, said: “It is our ambition to be THE Communication Entertainment brand and this includes being the most open mobile phone brand on the market. We believe in openness and offering consumers a wide range of applications to choose from. We will continue to develop accessories to ensure we play a major and groundbreaking role in the market and design innovative and exciting accessories for all platforms, including Android.”

Mikael Henriksson continued: “The Sony Ericsson LiveView is the first Sony Ericsson accessory to be compatible with the open Android platform which gives developers an opportunity to be creative and develop the next must-have innovative application.”

To find Sony Ericsson LiveView enabled applications, Sony Ericsson has developed the Sony Ericsson LiveWare Manager application. It will scan Android Market for Sony Ericsson LiveView enabled applications and present them to the user. The Sony Ericsson LiveWare manager will be available from Android Market, or come preinstalled in phone bundles.

The Sony Ericsson LiveView will be available in stores from Q4, 2010.

The Sony Ericsson LiveView is also available in one of the Sony Ericsson Experience Packs. An ‘Experience Pack’ is a package of several related components that together create a great user experience in a certain area. The packages include mobile phone applications, accessories, services and much more. The “Sony Ericsson Fitness Pack” is aimed at sports and fitness enthusiasts. It contains a sport application for the Sony Ericsson LiveView – The SportyPal Pro – and a carrying case for your mobile phone – ideal for exercising.

The first ‘Sony Ericsson Experience Pack” will be available in selected markets in Q4.

To see more about Sony Ericsson Extras visit: http://www.sonyericsson.com/LiveView"www.sonyericsson.com/LiveView

For more developer information visit: http//developer.sonyericsson.com

Sony Ericsson LiveViewT – at a glance

Music player control
Play, pause, next, previous track and volume adjustment
Track title display
Social Networking Services
Display FacebookT updates
Display TwitterT updates
Display incoming texts
Display RSS feeds
Calls
Show phone number for incoming calls
Mute ringer for incoming phone calls
List of missed calls
Calendar reminders
Find your phone
Display time and date
BluetoothT technology
Micro USB connector
1.3″colour OLED display, 128×128 pixels
Compatible with the Sony Ericsson XperiaT X10, Sony Ericsson XperiaT X10 mini and Sony Ericsson XperiaT X10 mini pro and most other brands on Android 2.0 and above.
For full compatibility list please visit HYPERLINK "http://www.sonyericsson.com"www.sonyericsson.com