By March 9, 2009

Orange and Barclaycard join forces

image Orange and Barclaycard today announced a long term strategic partnership to develop a range of mobile, financial and payment services that will change the way we pay.

Orange and Barclaycard will launch new co-branded products and services to make the buying process more convenient, simpler and faster. With a history of innovation and a combined customer base of more than 28 million, Orange and Barclaycard believe this will be the biggest revolution in payments since plastic cards were introduced over 40 years ago.

Customers will be able to use their mobiles to pay for goods and services at retailers using contactless technology; by simply waving their handset against a reader. Both companies will be looking to expand the partnership to include other contactless services within ticketing, transport and rewards. MasterCard will provide the payment capabilities for the transactions.

The partnership between Barclaycard and Orange will also enable market-leading mobile alerts, servicing capabilities and new banking applications, all of which will help customers keep in control of their finances while on the move.
Over the next few months customers will start to see the benefits of the partnership with a host of marketing opportunities currently being finalised by Orange and Barclaycard.

Tom Alexander, CEO of Orange UK, said: “Today you pay for things by cash or on your credit card. Tomorrow, you’ll use your mobile to buy the things you want, whether that’s on the high street or the internet. These are the services that will change the way we live and work for the better, and are evolving the way we interact with each other and the way that companies serve us.

“The mobile industry is being looked to more and more by companies wanting to evolve the way they do business with their customers, and a key part of our strategy at Orange is to grow and evolve our business in order to provide people with services beyond talk and text. This new partnership with Barclaycard is at the forefront of that kind of thinking, and our customers will benefit from the leading-edge technology that both Orange and Barclaycard can provide.”

Antony Jenkins, CEO of Barclaycard, said: “This partnership brings together a leader in communications and the UK’s leading payments brand with the aim of revolutionising the way people pay. There has been a lot of talk about mobile payments and now it’s going to become a reality for our customers because of Barclaycard’s commitment to contactless technology and the coming together of two dynamic and imaginative organisations.

“Both Barclaycard and Orange have a heritage of innovation and can see how mobile communications and payments can come together for the benefit of our customers. I believe that all our UK customers will be able to use their mobile phones to pay for everyday items within three years.”

Via Press Release

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