QVC Launches New And Improved iPhone App

QVC has launched its new and improved iPhone app, available now as a free download at the App Store. Putting over 15,000 products in the palm of your hand, the app gives customers the convenience and opportunity to search, browse and shop on the go for the first time so they never risk losing out on the best deals.

The app syncs current on-air items in real time and provides access to all the day’s special value products, giving customers the chance to buy at the best possible prices before they sell out. Additionally the app has bolstered its search capability, designed a new page for its latest products and includes a special email function to share the shopping experience online.

Sue Leeson from QVC comments:

“We’re constantly looking for ways to improve the shopping experience and make life easier for our customers. The updated app means our customers can now shop on the go with all the same benefits available on their phone as at home.”

The updated app includes multiple features for the shopper on the move including:

· Easy-to-use homepage including ‘Today’s Special Value’ & current on-air items

· Access to full product range including images, information & availability across various categories

· User reviews, ratings and recommendations

· A ‘Buy Now’ button enabling ease of purchase for existing customers while new customers can easily create a new account through the ‘Call to Order’ button

· Enhanced search capability facilitating user searches by product, brand, item number or phrase

· Specially designed page featuring the latest products on the channel

· Email function allowing users share their shopping experience online

I’m just about to download this one and test it out. If it is worthy we will bring you a demo video later in the week. If you own an iPhone go give it a try and let us know what you think in the forums.

Posted by: James