High street retailer Phones 4U is soon to offer its own mobile network to contract customer. LIFE Mobile is due to kick off in March and as the MVNO will run off the EE network they intend to provide 4G options by the end of the year.
Prices and plans are not yet known, but with marketing planned to start in March we haven’t got long to wait. A nice new option for consumers.
Phones 4u group chief executive Tim Whiting said: “The launch of LIFE Mobile is a very significant step for the Phones 4u business. Our strategic vision is based upon a focus on building ever-stronger relationships with our customers, which we believe is fundamental to our on-going business success.
“This focus delivered record revenue growth in 2012, a year in which we opened more than 100 stores across the UK. We are delighted to be extending our longstanding partnership with EE in order to add LIFE Mobile to the extensive range of products and services available at Phones 4u.
“We will sell both 3G, and later in 2013, 4G LIFE Mobile tariffs alongside our existing network propositions and are confident the new network will play a key role in driving further growth for our business.”
Posted by: James