By August 8, 2014

Features your Free Business Email is Sorely Missing

8373031051_04ea3f7b90_zThere are a number of free email providers out there, and many are used by the general public. While they may be good enough for tiny businesses and for personal use, emails can be a very important part of the office day – and just choosing the free options means your business could be losing out on some key perks.

While Google and Microsoft might offer free emails, the fact is that they aren’t secure or efficient enough to use in business. Here are some key paid email features that are worth considering when choosing a business email provider.

 

Massive Archiving Space

At some point, your normal in-box will get full and you’ll get a message prompting you to delete some messages. That’s all very well, but when you run a business, you need a record of every email in case of something going wrong and an audit being required.

Cloud storage email management providers can give you masses of space to store old emails, and give you the option to dig up whichever old ones you need whenever you need them.

Security

Standard email providers are not low in security, but your company may need something much more effective. Email encryption can stop hackers from finding out the details about your accounts, for example, by rendering information unreadable to unauthorised users.

In addition, heightened protection from spam and malware is essential – and that’s not something that free business emails are often party to.

Support

In the instance of email complications (such as lost emails, or technical issues), or if you or your employees are unsure how to make necessary changes to the functions of your email accounts, you can easily get support and help from free email providers.

If any connectivity issues come up or there’s any kind of malware or missing emails, paid email providers often have a dedicated support line to help you sort out the problem quickly and easily.

Risk Reduction

As a business moves and evolves, management of data can become difficult. Business Email Management from Mimecast can streamline this process, by implementing email security, DLP and retention policies to new employees after mergers and acquisitions.

When the tricky process of server upgrades is required, email management systems can secure data migration. In addition, this security continues even when your business server fails.

Email management systems will also include anti-spam, anti-virus, data leak prevention and full encryption services.

Tackling Spam

While standard free emails have a relatively good spam filter, they aren’t geared towards protecting business email in-boxes from spam. According to experts like Andy Defrancesco, depending on the nature of your business, your employees could get hundreds of spam emails a day – such as marketing emails – and they can cause serious problems when they clog up in-boxes.

Shelling out a little bit more for spam protection is essential. Keeping the network secure, anti-spam and anti-malware protection can give you freedom from spam emails and dangerous email attachments.

Posted in: Editorial

About the Author:

More than 20 years in the IT industry. Blogging with a passion and thirst for new technology since 2005.
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