Archive for March 9th, 2015

By March 9, 2015 Read More →

LG to develop a Super Flagship later this year

LG_Logo.svgIt seems logical that the LG G4 will continue LG’s flagship series with an impressive array of goodies designed to tempt you away from the iPhone, HTC One M9 and Samsung Galaxy S6, to name a few. However, Korean Press is reporting that LG executives state LG are planning to launch a smartphone in the second half of this year that is essentially a “Super Flagship.”

“We are planning to release a product that stands above the G series,” said Cho Jun-ho, who heads LG’s mobile business in a surprise move at the Mobile World Congress that runs in Barcelona, Spain, through Thursday. “It will be launched during the second half of this year.”

The obvious thought is that this might well be a Samsung Galaxy Note, iPhone 6+ rival that will push the boundaries in 6 months time, once the LG G4 is taken for granted. Churning out a flagship phone once a year must not be good business any more, with technology pushing forward every month. It is hard to say if Apple and Samsung really consider their flagship devices as flagship devices when they do technically have bigger brothers, however those bigger brothers never sell as well.

One can only hope that things stay the way they are as we are seeing a level of comfortable stability with each company keeping their flagship at the centre of attention and something we can get excited about, swaps rumours of and hope that we eventually find that perfect device. Switching flagship devices will likely leave consumers with a bad taste this their mouth, feeling abandoned after 6 months when a new baby comes. Apple have a very carefully thought out a release process to avoid alienating their consumer base. Samsung are known to dazzle each year with a massive update, packing everything in and consumers enjoy the spectacle. If LG were to push the envelope a couple of times a year, would the wonder of the flagship wane quickly? Or would be help keep things moving forward?

Posted in: Editorial, News, Phones