Archive for February 5th, 2012

HTC Refocusing? You bet.

HTC, the super Taiwanese High Tech Computer company is claiming it’s lost direction last year slightly and are pulling it back in to “refocus”.

According to UK boss Phil Robertson they “ended last year with more products then they started with and tried to do too much”.

They are going to get back to making amazing hardware and adopt the “hero” approach. If this means more products similar to the iconic Hero that was loved and followed then that’s a good move.

I must admit that being a fan of HTC I found it hard to keep up last year with the large number of handsets being released, it was like the design team were on high energy drinks!. The danger of this is that the market place waits to see what your doing next and you quite often miss out to a competitor. One thing many bloggers noted is that they have moved away from is the “one piece” aluminum shells they were gaining a good name for, the last few handsets have gone down the traditional pull off back system.

So what for the future?, well as they now have the majority share in Beats Technology I am sure we can expect some more high end “music” focused handsets along with new smarter version of Sense.

I am sure HTC as a brand has a long life span and will produce many more awesome handsets, they have certainly made their mark in the last three years since own branding.

Posted by: Paul

No Samsung Galaxy S III for MWC

TechRadar received an official statement from Samsung that the much anticipated Samsung Galaxy S III, Samsung’s successor to the Galaxy S II that turns one year this month, won’t be announced at this month’s Mobile World Congress in Barcelona. The official statement says that  "Samsung is looking forward to introducing and demonstrating exciting new mobile products at Mobile World Congress 2012. The successor to the Galaxy S2 smartphone will be unveiled at a separate Samsung-hosted event in the first half of the year, closer to commercial availability of the product". At this point the real reasons for the announcement-shift are unclear.

Rumours have circled the internet of just what to expect from the Galaxy S III’s load out. More recently we have hear it’s going to launch with ICS, the camera is going to be upgraded and 12MP and it will run with a 1.5GHz-1.6GHz quad-core processor. It all sounds like a dream phone but lets not forget The SII rumours were pretty much spot on.

Posted by: Gareth