Archive for November 15th, 2007

By November 15, 2007 Read More →

A new FREE mobile network?

This one puzzled me for a while. A totally free mobile network – free SIM cards, free calls and free texts?! How can that work?

Basically, you register for a free SIM card and each day you are sent a series of adverts. You calls and texts are funded by the advertisers. One other catch is that you have to be between 16 and 24 years of age to register – so that’s me out already!

The press release:

A new mobile network has discovered the advantages of a mutually beneficial relationship with young people.

Members of Blyk, a new network which launched last month, receive a six adverts on their phones each day and in return for free texts and calls, without having to sign up for a monthly contract. This idea is revolutionary in the world of mobile advertising, up until now seen largely as SPAM.

But that’s not the only thing that makes Blyk different. It’s also available exclusively to 16-24 year olds: an age range that is extremely hard to reach via other media and a group with a cast-iron belief in their right to mash-up, splice and remix anything that’s sent their way. Blyk’s branding, recently given exposure on the web via six YouTube animations, is testament to a new culture of give and take.

Blyk’s unusual approach branding emerged from its user experience. Early on in the genesis of Blyk Antti Öhrlling, the company’s co-founder, realised that in order for mobile to be viable as a media the content it had to offer desirable content. Mobile users would not put up with SPAM on their phones, what they wanted was relevance. So by gathering information on its members’ tastes during sign-up Blyk offers advertising from brands that are of particular interest to them. And it won’t just be advertising either, special offers and news on events, updates from favourite bands and opportunities to interact with the rest of the Blyk community will also form part of Blyk members’ daily diet.

Ideally then, the members should see themselves reflected in their experience of Blyk. Blyk’s brand, put together by Contra London, was designed to do the same.

You can find out more and register for your free SIM here:

Posted by: Matt

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Posted in: Phones
By November 15, 2007 Read More →

Astraware releases Plantastic

Astraware and PalmStorm are excited to announce the release of Plantastic! for Palm OS(R) and Windows Mobile smartphones and PDAs.

Plantastic screenshot

Plantastic screenshot

Plantastic! is a fun combination of puzzle and strategy game where you create bouquets from groups of brightly coloured flowers to clear them from the play board and reach each level’s bloom target! Each game mode has a different planting pattern and blooms can only be placed near the player’s last bloom within the pattern shown. Blooms drop into the queue and you must plant them in the garden before the queue fills up.

Plantastic! begins as a simple fun game, but add the challenge of more complex flower arrangements, and a range of different bloom colours as you progress, and the challenge increases. Avoid the mushrooms that block your path, and stop Mr Mole from stealing your blooms by tapping him on the head, but make sure you don’t run out of time or flowers! Flower powerups like the super trowel and joker flowers will offer assistance to boost your points total.

Developed by PalmStorm and published by Astraware, Plantastic! includes 5 different play modes across 3 levels of difficulty and hundreds of play levels. The game is designed for Palm OS(R) 5 and Windows Mobile(R) 2003, 2003SE, 5 and 6 devices with touchscreens, and is available from the Astraware website, priced $19.95.

Posted by: Matt

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Posted in: Apps & Games
By November 15, 2007 Read More →

Polaroid 37″ Definia unboxed

A few weeks ago we attended a press event where Polaroid introduced their new Definia range of premium HD Ready LCD TV’s.

Since then we managed to get our hands on the 37″ Definia and we are in the middle or reviewing it at the moment. So far, I have to say that it’s quite impressive and offers good value for money. I wont spoil the review, which should be online soon, but instead will leave you with our unboxing video. One thing you’ll notice right away is that the Definia comes in a nice retail box rather than the plain brown that most LCD’s arrive in.

Polaroid Definia unboxed

Polaroid Definia Specification:

  • Resolution: 1336 x 768
  • Brightness: 500 cd/m2
  • Contrast Ratio: 1000:1
  • Response Time: 8 ms
  • Viewing Angle: 170 x 170
  • 16:9 Widescreen Aspect Ratio
  • 2HDMI inputs
  • 3D Comb filter with motion adaptation
  • Picture-in-Picture (PIP)
  • Wide-Range Stereo Speakers
  • Detachable Speakers with Dedicated Subwoofer Output
  • 2 SCART inputs
  • Component video input (YPbPr)
  • S-Video input
  • Composite video input
  • Coaxial RF input
  • VGA (D-sub) input
  • CI slot
  • Audio inputs
  • Composite A/V output
  • Optical SPDIF output
  • With TV Stands & Speakers 722.5 x 947 x 240mm (HxWxD), 30.5kg
  • EDIT: Our 37″ Definia review is now online HERE.

    Posted by: Matt

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    Posted in: Videos/Unboxings