Archive for March 16th, 2007

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Ericsson EDGE Evolution to triple data speeds

Ericsson is set to achieve data speeds of up to 1Mbps in current GSM networks, enabling mobile broadband services for the world’s 2 billion existing GSM subscribers.

Following the recent 3GPP industry standardization of EDGE Evolution, Ericsson has restated its commitment to launch EDGE Evolution, as software upgrade of existing infrastructure, by 2009.

EDGE Evolution will boost data speeds by up to 300 percent and will significantly improve latency, coverage, and spectrum efficiency. This improved data performance in GSM will serve as an important complement to high-speed WCDMA/HSPA networks, meeting the growing demand of data bandwidth and mobility.

Ulf Ewaldsson, Vice President and Head of Product Area Radio at Ericsson, says: “Ericsson EDGE Evolution builds on 3GPP’s industry standardization of agreed technology improvements and reflects Ericsson’s prediction that the current trend towards EDGE-capable GSM networks and terminals is set to continue.

“Ericsson is committed to offering improved data communications such as mobile broadband, and we will leverage our expertise evolving fixed and mobile infrastructure to provide future-proof investment in Ericsson GSM networks.”

Ericsson is the world’s leading EDGE supplier, supporting a majority of the 196 commercially launched EDGE networks (GSA January 2007). Ericsson EDGE brings 3G capability to the GSM network by substantially increasing data performance and capacity. It does this through a software upgrade of existing equipment, a fast and easy way to reach the mass market with 3G services.

Matt

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Posted in: News
By March 16, 2007 Read More →

SanDisk announce microSD premier cards

SanDisk today introduced SanDisk Mobile Premier, a new line of performance-oriented microSD memory cards aimed specifically at the mobile phone market. The cards allow consumers to quickly transfer content to and from their mobile phones as well as increase storage for videos, music, ring tones, digital images and other files. Also, SanDisk Mobile Premier cards feature SanDisk’s TrustedFlash technology, which allows network operators to sell premium content that can be downloaded directly to mobile phones, stored on the cards and played on other TrustedFlash-enabled devices authorized by the network provider.

SanDisk Premier microSD

The announcement was made at the CeBIT Show, where SanDisk is exhibiting its products in Hall 23, Stand B28.

SanDisk Mobile Premier microSD cards will be offered in 1- and 2-gigabyte capacities, with suggested retail prices of $53.00 and $82.00, respectively. The fingernail-size cards, which come with an adapter to fit standard SD card slots, are slated to be available this spring at many of the more than 200,000 stores worldwide where SanDisk products are sold.

“SanDisk Mobile Premier, our top-of-the-line mobile card, is designed to take advantage of the latest and greatest features of new handsets that have built-in digital photo and video capture, MP3 music playback and other memory-intensive elements including new security capabilities,” said Jeff Kost, vice president and general manager of the Mobile Consumer Solutions division at SanDisk. “This year, according to analysts’ projections, nearly half of all mobile phones sold are expected to have card slots, and the microSD has become the preferred format for manufacturers.”

Matt

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Posted in: Phones