Archive for November 16th, 2006

Nikon announce the D40

Nikon have just announced their latest digital SLR camera, the Nikon D40.

“Nikon Corporation is pleased to announce the D40, a new interchangeable-lens digital SLR that combines the brilliant performance of world-famous Nikkor interchangeable lenses and the practicality of a remarkably small and light camera body. The D40 has been designed with
handling and performance advantages that do away with the frustrations often associated with compact digital cameras, making it ideal for anyone who wants to capture spectacular digital pictures without complications.

Thanks to Nikon’s leading digital and optical technologies, the D40 makes it amazingly simple to capture beautiful pictures in almost any situation. The D40’s body* is light and compact, making it easy to carry anywhere, and its design incorporates fewer potentially confusing controls and other distractions, allowing anyone to take breathtaking pictures while eliminating the need to “learn” photography.“

The D40 features a high-resolution 6.1-effective-megapixel Nikon DX Format CCD image sensor and a highly advanced Nikon Image Processing Engine. These combine to produce exceptional image detail with true, vivid colors. Nikon’s exclusive 3D Color Matrix Metering II assures accurate exposure control even in difficult lighting conditions. Using its 420-pixel sensor, the D40 instantly assesses and compares each scene’s brightness, contrast and color with its built-in database of information from over 30,000 real-world lighting scenarios, then instantaneously determines and sets the accurate exposure.

It will be interesting to see the D40 in action as 6.1 megapixels may seem low to some poeple but Nikon are putting the emphasis on quality rather than quantity. I need to get my hands on one!

Matt

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