Tracy and Matt's Blog

Today Orange announced plans to launch its new flat rate pricing for data, making it easier for users to understand the costs involved when browsing the mobile internet.

From June, five new bundles, starting from just £1, mean both Pay Monthly and Pay As You Go customers can browse safe in the knowledge they will know exactly how much they will pay.

The five different pricing bundles are:
Orange Pay Monthly

Orange Pay As You Go

so put in place a price cap for customers who don't sign up to a bundle. These customers will be able to browse the mobile internet as they do now, but will only be charged up to a maximum of £1.50 per day (Pay Monthly) or £2.00 (Pay As You Go).

Furthermore, all Orange customers will now have free access to their own personalised Orange World homepage, as well as news headlines and favourites. Customers will also benefit from free mobile internet searches and can browse the full catalogue of downloadable video, games, music and ring tones for free. If they see something they like while browsing, they pay just for the download, not the download traffic or any other hidden data charges. They can also make use of the Orange Local service for free throughout the summer (July – September inclusive), letting them know where they are and what they can get up to with information on restaurants, bars and local services.

Jean-Pascal Van Overbeke, Vice President Mobile & Convergence for Orange, says “Our new pricing structure makes it easy for our customers to understand exactly what they are getting and for how long when they access the mobile internet. Customers can get access to the web on the move, without the fear of being caught out by any hidden charges.”

Posted By: Matt

[Technorati tag(s): GPRS, 3G, wireless, Unlimited data, Orange, Tracy & Matt]