Archive for March 7th, 2012

Apple iPad event

We’re just about 5 minutes away from the event starting. It’s action stations and I’m live blogging the event as it unfolds. Refresh this page frequently for updates as we go along!

17:55 – Getting excited now and everyone is being asked to settle and take their seats. Most are doing as they are told!

18:00 – Tim Cook takes the stage, looking remarkably Jobs-like!

18:02 – We’re kicking off with a run down of the post-PC devices that Apple brought to market. Apparently 172 million post-PC devices were sold last year. Accounting for 76% of apple revenue.

18:05 – Apple now has 362 retail stores and 110 million visitors.

18:06 – Video tour of Apple’s latest retail store.

18:07 – Tim’s back and talking about Siri now. Siri is your best friend! Funny thing is, it hates me!

18:08 – Siri now has a Aussie, French and German accent. iOS 5.1 will be rolling out later today including Japan?

18:10 – 100 million iCloud users. 585,000 apps available in the app store, 25 billion downloads.

18:11 – Movies now to be avaialable in 1080p on your new AppleTV with simple streamlined interface.

18:13 – Third-party apps mentioned for AppleTV also! Photostream comes to the device too.

18:15 – The price of the new AppleTV will be the same as the old $99 – bargain! Available from next week and pre-order today.

18:16 – Over 15 million iPad’s sold last quarter.

18:19 – More than 200,000 iPad specific apps in the app store

18:21 – Everyone has been wounding who could possibly come up with a product to be more amazing than the iPad2

18:22 – Tha company is Apple and here is the iPad 3!

18:24 – Yippee, retina display! 2048 x 1536 resolution! Over 3 million pixels 264 pixels per inch!

18:26 – iPad3 to boast a 40% better colour saturation

18:27 – A5X Quad core CPU

18:28 – New feature – iSight camera. 5 mega pixel sensor and 5 element lens (lets hope it’s way better than that iPad2 then!) Image processing built in to the A5X chip!

18:31 – 1080p video recording

18:32 – Voice dictation added to the iPad at last!

18:33 – Built in 4G LTE. Great for those in the US! LTE up to 73Mbps download speed!!!!

18:36 – Demo of photos downloading on LTE 4G in half the time.

– Notice that the design seems not to have changed a lot looking at the photos. Nothing on the physical size and weight as yet.

18:36 – International roaming thanks to the multi-band support. Can even act as personal hotspot if the carrier supports it.

18:38 – But what about the battery life.? For iPad2 we said 10 hours battery life – iPad3 will have the same battery life despite the new CPU and retina display.

18:40 – Physically – 9.4mm thick and 1.4lbs – slightly heavier!

18:41 – $499 for the 16GB – $599 and $699 for the 32GB and 64GB – Adding the 4G adds $130 to the price

18:42 – On sale from the 16th March and pre-orders from today! UK, USA, Japan, France and Germany all on the same day.

18:43 – Same price as existing models then.

18:44 – Existinng apps can be scaled up and rendered on the new display (same as iPhone apps did/do on the iPad)

18:45 – Some awesome game demos now on the big screen in the theatre – console-quality games.

18:46 – Chris Cheung from Autodesk now on stage – starting off by talking about desktop customers. Blah, blah, blah!

18:48 – Talking about sketchbook pro on the iPad – There’s a new engine for ink that "takes advantage of the incredible graphics power of iPad." Can support drawings of up to 100 mega-pixels.

18:50 – Mike Capps, president of Epic Games: demo time methinks. Oooh, Infinity Blade:Dungeons – HDR graphics and tone-mapping. Looks of beautiful lighting and action. "The Unreal engine is unleashing the power of the new iPad."

18:53 – iPad 3 "more memory or screen resolution than either the Xbox 360 or the PS3."

18:56 – Back with Phil:  iWork apps updated to take full advantage of the retina display

18:58 – iMovie updated too!

19.00 – Garage Band updated to include collaboration over wi-fi

19.02 – iPhoto for iPad launched

19.05 – iPhoto includes multi-touch editing and easily share through email, Flickr and Twitter

19.12 – Still talking about all the effects in iPhoto

19.15 – iPhoto will be priced $4.99 and released today

19.20 – Video playing

19.21 -  iPad2 to continue with a $100 price drop – 16GB $399

19.23 – New iPad commercial is being played

19.25 – and thats it – The new iPad it is!

Posted by: Matt

Post Tags: [Apple, iPad 3, iPad HD, iPad mini, iOS 6, tracyandmatt.co.uk]

Apple (iPad) event later today

Today’s press event being held by Apple is just hours away and there’s a hell of a lot of speculation around it. However, one thing seems to be pretty universally accepted; it’s going to be a very important event!

Important, perhaps, in many ways. It will be the first major announcement by Apple since Steve Jobs passed away last year. The host later today is expected to be Tim Cook but I’d imagine we’ll see a variety of Apple execs take the stage for various portions of the presentation.

So we think we are going to see the latest coming of the iPad today. Will it be called the iPad 3? That would be my guess but many others think it could be called the iPad HD because of the expected hi-res or retina display. The new quad-core A6 CPU is also high on the list of guesses along with larger amounts of memory, up to 128GB perhaps.

iOS 6 could well be on the cards. That seems to be coming up in logfiles from various popular websites so it could be that Apple have been testing the OS internally.

How about a mini-iPad? That too has been mentioned on more than one occasion. Personally I think it less likely but not impossible.

The event starts at 6pm UK time and I’ll be covering the highlights live on the site and twitter so be sure to stick check back in on us later.

Posted by: Matt